Rosenblatt Securities Inc. (RSI) has been sharing its trading expertise with institutional customers by providing conflict-of-interest free execution services and advice since 1979.  As agents, we minimize the impact of block and program trades through our long-time focus on trading and by accessing all major liquidity pools with a deep understanding of how they operate. As advisers, we have always believed that our responsibility goes beyond merely executing orders entrusted with us.  Accordingly, we work closely with clients to identify and use the best tools for when they are trading themselves and help them navigate an increasingly complex and fragmented equity marketplace, including offering concrete advice about adjustments to trading strategies and tactics.  In fact, we have been at the forefront of embracing automation to enhance the self-sufficiency of the buy-side, including inventing DMA over fifteen years ago when we introduced non-member DOT on the NYSE.   Our thought leadership has also extended beyond market structure issues and we now offer the insights of a practitioner to the investment considerations of investors in the exchange space, as well as work closely with portfolio managers to provide advice on portfolio construction, capacity analysis, and transaction cost analysis that is truly integrated with the investment process.